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The Role of a Marketing Consultant in Crisis Management

Today’s market is a hyper-connected one, where a single tweet can spark a global firestorm. Businesses face an unprecedented level of vulnerability. A seemingly minor misstep can escalate into a full-blown crisis within hours, jeopardising your brand's reputation and the customer trust you've worked so hard to build.

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Benefits of Hiring a Marketing Consultant

The digital landscape is more competitive than ever, with businesses racing to capture audience attention and convert leads into loyal customers. As marketing continues to evolve at a breakneck pace, keeping up with trends, platforms, and best practices can overwhelm even the most well-equipped in-house teams. This is where a marketing consultant becomes invaluable — as a strategic partner who can bring fresh insights, expert guidance, and targeted solutions to take your marketing efforts to the next level.

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Marketing Consultant Pricing — All You Need to Know

Figuring out how much to pay a marketing consultant can be tricky. You want expert advice to grow your business, but you don’t want to get hit with unexpected costs or feel like you’re being taken for a ride. In Australia, the pricing for marketing consultants varies a lot, and if you’re not familiar with the different models, it’s easy to feel lost.

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How to Choose a Marketing Consultant

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Understanding Pay-per-click Advertising

Pay-Per-Click (PPC) is an online advertising channel that puts your message directly in front of potential customers at the very moment they're searching for products or services like yours.

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The Power of Content Marketing for Brand Awareness

Did you know that 72% of marketers say content marketing increases engagement with customers? Content marketing is a powerful tool that helps brands connect with their audience by creating and sharing valuable content like blogs, videos, and social media posts.

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How Influencer Marketing Can Supercharge Your Brand's Growth

Using influencers on social media is a great way for companies to get noticed and talk to lots of people. Whether you want to become a famous influencer or help a brand grow online, knowing how to use influencer marketing can really help you succeed.

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The Impact of Mobile Marketing on Business Growth

Please rephrase for a stronger opening without asking a question. Opening like this sounds like an infotainment. Please use inverted pyramid. Rest is good!

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The Benefits of Data-Driven Marketing

Have you ever wondered how companies know exactly what you like and send you ads for it? That's because they use something called data-driven marketing. It's like having a superpower that helps businesses understand what their customers want.

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Sagar Sethi banner showcasing a leading digital marketing consultant in Melbourne

About Sagar Sethi

I came to Australia in 2006 with $500 to my name & a dream to make it big. No job was big or small as long as I stuck to my values and it got closer to my goals. Today I run a successful digital marketing agency called Xugar. 


Started in 2017, Xugar has always operated with a 'Human First' approach. Our values keep us square and keep the fluff out. Xugar has worked with some of the biggest names in Australian business landscape. 

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Awards & Certifications

Xugar's curved branding element, representing innovative marketing consulting

WINNER

Web Excellence
Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

FINALIST

Australian Small Business Champion Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

FINALIST

Business xCellence Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

WINNER

Local Business
Awards
2024

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