Mobile-friendly image of Sagar Sethi, a digital marketing consultant in Melbournesagar sethi marketing consultant melbourne
Xugar's curved branding element, representing innovative marketing consulting

WINNER

Web Excellence
Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

FINALIST

Australian Small Business Champion Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

FINALIST

Business xCellence Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

WINNER

Local Business
Awards
2024

As a trusted digital marketing consultant in Australia, I help businesses like yours build, grow, and strengthen their online presence. Whether it’s refining your strategy or optimising your digital presence, I focus on what matters most: 
RESULTS that drive your business forward

With years of experience and great achievements - like winning the Web Excellence Awards 2024, Digital Growth Pioneer Award, and being a Finalist in the Australian Small Business Champion Awards 2024 - my team and I can
create personalised strategies for your business.

Our goal? To help you attract more visitors to your website, convert them into customers, 
and support your business as it expands in Australia and beyond.

Let’s start with a virtual coffee!

Sagar Sethi – A proven Digital Marketing Consultant

I came to Australia in 2006 with $500 to my name & a dream to make it big. No job was big or small as long as I stuck to my values and it got closer to my goals. Today I run a successful digital marketing agency called Xugar. 

Started in 2017, Xugar has always operated with a 'Human First' approach. Our values keep us square and keep the fluff out. Xugar has worked with some of the biggest names in Australian business landscape.

Whether it's one of the big 4 banks or one of the biggest educational institutes, Xugar has made successful contributions across many industries.

Profile of Sagar Sethi, a leading digital marketing expert and consultant

Background and Career

Sagar Sethi’s journey to becoming a successful businessman is a testament to his resilience and determination. Born in India, Sagar moved to Australia in 2006 with less than $800 to his name and limited English proficiency. His father owned a hotel in Agra, which provided a certain level of privilege before his family's circumstances changed drastically. Despite these challenges, he persevered, initially studying hospitality before discovering his true passion for digital marketing.

Motivated by a desire to create a better life for himself and escape an arranged marriage, Sagar dedicated himself to mastering the digital landscape. Through hard work and an unwavering commitment to his goals, he founded Xugar, a digital marketing agency that now generates $1 million in revenue each year. Sagar’s story is a powerful example of how determination and a clear vision can lead to remarkable success in the digital marketing industry.

Achievements and Recognition

Sagar Sethi’s achievements and recognition in the digital marketing industry are a testament to his hard work and dedication. As the founder of Xugar, a successful digital marketing agency in Australia, he has received numerous awards and accolades for his innovative approach to digital marketing. Some of his notable achievements include:

  • Winner of the Web Excellence Awards (2024)
  • Winner of the Australian Small Business Champion Awards (2024)
  • Winner of the Business xCellence Awards (2024)
  • Finalist in the Australian Small Business Champion Awards (2024)
  • Finalist in the Business xCellence Awards (2024)

These awards and recognitions demonstrate Sagar Sethi’s expertise and commitment to delivering exceptional digital marketing services to his clients. His ability to consistently achieve outstanding results has solidified his reputation as a leading figure in the digital marketing industry in Australia.

Career Milestones and Lessons Learned

Throughout his career, Sagar Sethi has learned valuable lessons that have contributed to his success. Here are some of his career milestones and lessons learned:

  • Moving to Australia with less than $800 and little English, Sagar Sethi learned the importance of perseverance and adaptability. This experience taught him that determination and a willingness to embrace change are crucial for success.
  • His decision to shift from hospitality to digital marketing was a turning point in his career, teaching him the value of taking calculated risks and embracing new opportunities. This bold move allowed him to discover his true passion and set the foundation for his future success.
  • Building Xugar from scratch, Sagar Sethi learned the importance of hard work, dedication, and a customer-centric approach. By focusing on delivering real results for his clients, he was able to grow his digital marketing agency into a thriving business.
  • Overcoming the challenges of the COVID-19 pandemic, Sagar Sethi learned the importance of resilience and adaptability in the face of uncertainty. His ability to pivot and innovate during difficult times ensured the continued success of his business.

These lessons have shaped Sagar Sethi’s approach to business and digital marketing, enabling him to deliver exceptional results for his clients and establish himself as a trusted expert in the industry.

Your Go-To Marketing Consultant in Australia

We know what it’s like to start and scale a business from zero to an established and thriving operation fueled with robust systems. Because of this, Sagar and his team at Xugar love helping other businesses grow. As our client you will see real, measurable growth - because we believe in transparency, accountability, and delivering what we promise. Our process is driven by proven fundamentals and supported by the latest technology.

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Marketing Audit

Sagar’s team will review what you’re currently doing in marketing to find out what’s effective and what isn’t. We spot gaps and build effective marketing plans to improve your marketing efforts, based on what we find in our thorough marketing audits.

Every business is unique, we tailor our marketing strategies to fit your specific goals, industry dynamics, and audience needs.

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ROI Analysis

We will also check if you’re getting a healthy return on your investment (ROI). If something isn’t working for your business, we’ll suggest changes to help you get better results and improve your bottom line ensuring every marketing dollar spent, works hard for your business growth.

From enhancing your online presence and crafting a tailored digital strategy to improving customer experiences, we ensure that every aspect of your digital journey is covered.

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Customised Strategy

We create effective marketing plans that help your business succeed — using the right balance of proven and innovative techniques, giving you clear ideas and steps to follow. The result? A detailed plan that shows you exactly what to do to grow your business.

This plan will include different online marketing channels, like search engine optimisation (SEO), pay-per-click (PPC) ads, and social media marketing, to help you reach more people.

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Assistance with Technology

Sagar and his team also provide expert advice on technology to support your business growth. Whether it's driving efficiency through software, automating processes, or integrating advanced analytics and AI-driven tools, we guide you on the best solutions.

From enhancing cybersecurity and optimising cloud infrastructure to  implementing scalable tech solutions, we help you leverage the right technology to achieve your business goals and stay ahead of the competition.

After the initial review, you will get a clear understanding of the problem and the solution, including execution, change management and more. It all strats with the initial consultation.

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Our Range of Digital Marketing Services

Sagar Sethi offers a comprehensive range of services tailored to help you succeed:

Marketing Audit

We conduct in-depth industry analysis and competitor benchmarking to identify opportunities and trends. This helps businesses stay ahead and make informed decisions.

Marketing Strategy

We develop customised marketing plans that align with business goals, using data-driven insights to track performance and refine strategies for continuous improvement.

Digital Marketing

Enhance your online visibility through search engine optimisation and digital strategies. This ensures that businesses are easily found by potential clients, driving more qualified leads.

B2B Marketing

By identifying and reaching out to potential business clients, we help you build and nurture relationships that convert into long-term partnerships.

ROI Analysis

We crunch your financial data and track investment performance to measure what’s delivering bang for your buck. This helps businesses optimise spending, cut waste, and maximise returns.

IT Consulting

We assess out your tech setup and create custom strategies to streamline systems and align them with your goals. This ensures your business operations secure, scalable, and future-ready.
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Customised Strategies Your Australian Business

At Xugar, we understand that every business is unique and requires a customised digital marketing strategy to achieve success. Led by Sagar Sethi, our team of experienced experts works closely with companies to develop tailored campaigns that drive results. From Facebook advertising to video content creation, we offer a comprehensive range of services designed to help businesses succeed in the competitive Australian market. Whether you’re a small business owner or a large company, we can help you develop a digital marketing strategy that meets your specific needs and goals. Our approach ensures that your business stands out and achieves measurable success in the digital landscape.

Customised Strategies Your Australian Business

Whether you are a medium or large business in Australia, we can build effective marketing strategies just for you. Here’s how we can work together:

  1. Discovery: We’ll begin by gaining a deep understanding of your business goals and challenges, identifying at least three key areas of opportunity for growth. This foundational step ensures that all future strategies are setting the stage for long-term success.
  2. Create a Custom Plan: We’ll develop a marketing strategy for your business. Whether you’re looking to attract more customers to your retail store, medical clinics, aged care centres or any other businesses, we’ll make a plan just for you.
  3. Put the Plan into Action: We’ll implement the strategy step by step, making sure everything is done right to reach your target audience. From SEO optimisation to ad placements every element will be carefully executed to align with your business objectives.
  4. Track and maximise: We regularly track the results and adjust as needed to maximise your return on investment (ROI). This way, we can ensure your marketing efforts are effective and help you reach your goals, helping you continuously achieve and surpass your goals.
Book a free 30 min consultation
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A Step-by-Step Approach to Growing Your Business

Whether you are a medium or large business in Australia, we can build effective marketing strategies just for you. Here’s how we can work together:

Discovery

We’ll begin by gaining a deep understanding of your business goals and challenges, identifying at least three key areas of opportunity for growth. This foundational step ensures that all future strategies are setting the stage for long-term success.

Create a Custom Plan

We’ll develop a marketing strategy for your business. Whether you’re looking to attract more customers to your retail store, medical clinics, aged care centres or any other businesses, we’ll make a plan just for you.

Put the Plan into Action

We’ll implement the strategy step by step, making sure everything is done right to reach your target audience. From SEO optimisation to ad placements every element will be carefully executed to align with your business objectives.

Track and maximise

We regularly track the results and adjust as needed to maximise your return on investment (ROI). This way, we can ensure your marketing efforts are effective and help you reach your goals, helping you continuously achieve and surpass your goals.

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Xugar: Data-Driven Leading Marketing Agency

In 2017, Sagar launched Xugar after spotting a huge need for honest marketing practices in the industry - it was all burn-and-churn with no returns! With a focus on putting people first, Xugar is about delivering real results. How? Through customised marketing strategies that help businesses grow.

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The agency has worked for some major players, like ANZ Bank and Melbourne University, helping them reach their goals through smart and effective digital solutions. We have been featured on top-tier media channels like SBS and News.com.au.

Sagar and his team at Xugar are all about helping businesses get SERIOUS results without the jargon or fluff. We dig deep into your marketing plan and find ways to strengthen it. The goal? To make sure you're getting the biggest bang for your buck in marketing.

We build real relationships with our clients - because we genuinely care about helping businesses like yours expand. If you need help building an effective SEO marketing plan, Sagar and his team are the best digital marketing consultants for you. We’re equipped to help your business break through the noise online.

Time to Dominate Your Niche

You Are In Good Company

Recognised by top industry awards and trusted by leading brands, I’m here to deliver results you can count on. My clients see real, measurable growth that helps your business scale sustainably.

You Are In Good Company

Recognised by top industry awards and trusted by leading brands, I’m here to deliver results you can count on. My clients see real, measurable growth that helps your business scale sustainably.

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Expert Advice and Tips

As an accomplished digital marketing expert, Sagar Sethi offers the following advice and tips for business owners and entrepreneurs:

  • Understanding the mechanics of a business is crucial before launching a company. Take the time to research and plan your business strategy carefully.”
  • Persistence is key to achieving success. Don’t be afraid to take calculated risks and learn from your failures.
  • A strong online presence is essential for business growth. Invest in digital marketing services that can help you reach your target audience effectively.
  • Video content is king in a digital-first environment. Use video marketing to engage with your audience and increase conversion rates.
  • Don’t wait for the perfect opportunity to start your business. Take the first step today and be prepared to adapt and evolve as you go.

By following these tips and advice, business owners and entrepreneurs can set themselves up for success in the competitive digital landscape. Sagar Sethi’s insights highlight the importance of strategic planning, resilience, and leveraging digital marketing to achieve business growth.

Boost Your Business with an Online Marketing Consultant

Do you need digital marketing experts in Melbourne, Sydney, or anywhere in Australia? With over ten years of experience in digital marketing across various industries, Sagar has helped many businesses like yours thrive.

Whether you need assistance with digital marketing in Australia, guidance to build a marketing strategy for your accounting business in Sydney, or GMB optimisation for your e-commerce shop operating from Brisbane, we are here to help you scale.

Contact Me Today

Awards & Certifications

Xugar's curved branding element, representing innovative marketing consulting

WINNER

Web Excellence
Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

FINALIST

Australian Small Business Champion Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

FINALIST

Business xCellence Awards
2024
Xugar's curved branding element, representing innovative marketing consulting

WINNER

Local Business
Awards
2024

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    Sagar Sethi, expert online marketing consultant providing innovative marketing strategies
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